What is the Santa Cruz Bicycle Industry Coalition?
A growing, economically significant, environmentally friendly, diverse group of Santa Cruz county businesses. The Santa Cruz Bicycle Industry generates $130 million in annual revenues and employs some 500 workers. There are over 30 bicycle shops, manufactures, and service providers in Santa Cruz County. The local bicycle industry is an environmentally friendly industry which products provide healthy, non-polluting, and sustainable transportation and recreation.
